4+0 PGSM BBA
(PA7982) KPT(JPS) 600-07 / 3+0 / 472 / Jld.1 (2)
Introduction | Programme Structure | Intakes | Entry Requirement | Alumni | Sample Certificate
Brochure English | Chinese
PGSM T-Shirt Available for Sale @ RM 35 (mailing inclusive) - Photo front | back
Introduction
In today's business reality, pursuing a career means preparing yourself for a dynamic business world, using new technologies, tapping into new markets and crossing the boundaries between traditional disciplines. To be successful in this environment, you will come to depend, to a great extent, on your ability to be versatile and adaptive, to communicate efficiently, to think globally and to be creative in applying business principles to new realities.
The Bachelor of Business Administration from Paris Graduate School of Management will be your launching pad into this dynamic business world and no matter what career path you choose, from finance, management or marketing, the lessons you absorb as an undergraduate will help shape your future.
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Programme Structure
3 semesters per year which consists of 2 long semesters and 1 short semester.
Long semester : 17 weeks
Short semester : 9 weeks
Total of 48 subjects or 144 credit hours to be completed in 12 semesters.
法國巴黎工商管理大学学士課程排列 Structure of BBA (PGSM)
( 4年本科学士学位 -包括首年大學預科 )
Core Courses - Compulsory |
Courses第一年課程 Year 1 |
Business English & Communication I 商务英语沟通1 |
Introduction to Computer & Applications 初级计算机应用 |
Introduction to Accounting 初级会计学 |
Introduction to Economics 初级经济学 |
Business Mathematics 商务数学 |
Principles of Marketing 市场营销原理 |
Microeconomics 微观经济学 |
College English I 大学英语1 |
College English II 大学英语2 |
Mathematics I 数学1 |
Mathematics II 数学2 |
第二年課程 Year 2 Courses |
Accounting I 会计学1 |
Accounting II 会计学2 |
Statistics 统计学 |
Business Ethics 商业道德 |
Macroeconomics 宏观经济学 |
International Marketing 国际市场营销 |
Principles of Management 管理学原理 |
Introduction to International Business 国际贸易概论 |
Quantitative Business Methods I 商务统计学1 |
Quantitative Business Methods II 商务统计学2 |
Business English & Communication II 商务英语沟通2 |
第三年課程 Year 3 Courses |
Advanced Management Practice 高级管理学 |
Business Financial Management I 企业财务管理1 |
Business Financial Management II 企业财务管理2 |
Human Resource Management 人力资源管理 |
Information System Management 信息系统管理 |
Management Decision Making 决策管理 |
Marketing Strategies 市场营销策略 |
Organizational Behavior 组织行为 |
Business Law 商业法律 |
Corporate Law 企业法律 |
Entrepreneurship 創业概念 |
第四年課程 Year 4 Courses
主修課程:E-Commerce 电子商务, Consumer Behavior 消费者行为
+ 2 core major + 8 Elective Major (2 課主修 + 8 課自選主修課程) |
|
Core Major (Finance)
金融主修 |
Core Major (Management)
管理主修 |
Core Major (Marketing)
市場营销主修 |
Core Courses
主修課程 |
Corporate Finance
企业财务
Investments
投资 |
Operations Management
操作管理
Strategic management
策略管理 |
Asian Markets
亚洲市場
Marketing research
市场研究 |
|
Elective 選修課程 |
Elective 選修課程 |
Elective 選修課程 |
Audit
賬目审查 |
Creative Process for Business Major
商业主修创意过程 |
Advertising and Promotion
广告与推銷 |
Mergers and Acquisitions
企业合并和承购 |
How to Set Up Business in Asia
如何建立亚洲商业 |
Brand Management
品牌管理 |
Cases in Finance
财务案例 |
Intercultural Management
文化管理 |
New Product Development
新產品开发 |
Financial Markets
金融市场 |
Managing Cultural Diversity within Company
企业多文化企业管理 |
European Marketing
欧洲市場营销 |
International Finance 1
国际金融1 |
Negotiation Techniques
谈判技巧 |
Marketing Industrial Products
工业品市場营销 |
Introduction to Simulation & Risk analysis
模仿和风险分析 |
Small Business and Entrepreneurship
小形企业与創业概念 |
Marketing for Luxury Products
高级产品营销 |
Managerial Accounting
管理会计 |
Team Dynamics
合作动力 |
Public Relations
公关服务 |
Money and Banking
金钱与银行处理 |
Total quality management
品质管理 |
Marketing in Service Sector
服务业市場营销 |
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Intakes
January, March, May, August
Entry Requirement
- Pass SPM with a credit in 5 subjects. Priority will be given to Mathematics and English language, OR
- Have an A Level or an equivalent that has given students the necessary background to begin the Year 2, OR
- Have a diploma with a CGPA of not less than 2.5 from any institution recognized by the Malaysian government to begin the Year 3.
The admission committee of Mantissa reserves the right to waive certain admission standards in exceptional cases and to provide conditional status to such students.
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Alumni
Our PGSM students are from a diverse background and attached to companies listed:
- Prudential Malaysia Berhad, CIMB Bank Berhad, Ikutmaju Sdn. Bhd, Ablemen & Talent Advertising Malaysia, OCBC Bank, Pamot Sabah (101 Corporation), New Straits Times Press, Ritonet Solution Sdn. Bhd, Encorp Berhad, Hong Leong Bank, West Wing Technologies (M) Sdn. Bhd, Tan Chong Industrial Equipment Sdn. Bhd, Mishima Bussan Singapore Pte Ltd, Zimbabwe Embassy, Value Hospitality, Sylvester & Co Palam Mesra Sdn. Bhd, Agora Hotel Sdn. Bhd
Sample Certificate
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