BBA-Bachelor OF BUSINESS ADMINISTRATION
in collaboration with Paris Graduate School of Management PGSM ESGCI France
BBA-Bachelor of Business Administration
Programme Overview
The Bachelor of Business Administration programme is intended for students who desire to begin a professional career in either business administration or business management
.
This programme has helped many students to analyse and evaluate real-life skills for any working situations or environments that they may be part of in the future
.
This programme will help you to understand and develop a complete and thorough knowledge of important business concepts such as marketing, management, human resources, financial operations and development
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This knowledge will be provided within a global context so that you can be effective and efficient anywhere in the world. You will also be provided with the necessary skills to be effective in other business areas like communication, free and private enterprise, digital processing, and working with groups and teams
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You will have extensive knowledge of all aspects of business administration at the completion of this programme.
Successful students who have completed this programme are now working in a variety of business sectors. They are contributing to the company and organisations with practical and theoretical business models
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Once you have received your degree, you will be able to further your field of interest as a postgraduate study in a more specific area. These are just some of the many advantages of choosing this programme over the others.
BBA Programme Facts
- MQA Code: MQA/FA 4648 View from MQA Website
- MOHE Approval Code: R2/340/6/0512
- Awarding Body: Paris Graduate School of Management (PGSM) ESGCI France View PGSM ESGCI France Website
- Mode of Study: Face-to-Face BBA / Online BBA
- Study Duration:
Face-to-Face MBA-Min 6 Semesters to Max 12 SemestersOnline MBA-Min 24 Months to Max 48 Months
- Class Schedule:
For Working Adults-One Weekends in every four weeksFor School Leavers-Weekdays Lessons
- Assessment: Quiz, Assignment, Final Exam
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Our Lecturers
Dr William Chua
PhD from MMU, MBA from Brunel University / Henley Management College 1995, BSc in Maths & Education. Prof Dr William Chua has taught in MBA and Doctorate Programme with over 30 years of experiences
Dr Ian
DBA in International Marketing from the University of South Australia. He has a Master of Law degree from the University of Staffordshire with specialisation in International Business Law. MSc in International Marketing from the University of Strathclyde, Scotland and BSc in Management, University of Science, Malaysia.
Dr Prabakaran Kesavan
DBA from the University of South Australia. He has a Master of Law degree from the University of Staffordshire with specialisation in International Business Law. MSc in International Marketing from the University of Strathclyde, Scotland and BSc in Management, University of Science, Malaysia.
Programme Structure
Core Subjects
01) CS 101-Introduction to Computer and Application
02) C 102-Introduction to Economics
03) C 103-Business Mathematics
04) C 104-Statistics
05) C 105-Presentation and Writing Methods
06) C 204-Principles of Management
07) C 205-Principles of Accounting
08) C 209-Principles of Marketing
09) C 211-Business Law
10) C 212-Business Ethics
11) C 303-Organisational Behaviour
12) C 304-Human Resource Management
13) C 305-Business Financial Management
14) C 307-Marketing Strategies
15) MG 423-Small Business Admin
16) MK 400-Consumer Behaviour
17) MG 417-Operations Management
18) MG 426- Strategic Management
19) MK 435-E-Commerce
20) For Malaysia: MPU 3123-TITAS
For Non Malaysian: MPU 3143-Bahasa Melayu Komunikasi 2
21) For Malaysia: MPU 3113-Hubungan Etnik
For Non Malaysian: MPU 3173-Pengajian Malaysia 3
22) For Malaysia with no credit in SPM BM
MPU 3213- Bahasa Kebangsaan A
For Malaysian and Non Malaysian-MPU 3243-Critical Thinking
23) MPU 3333-Malaysian Economy
24) MPU 3432-Community Service
25) MG 420-Intercultural Management
26) MG 422-Managing Cultural Diversity Within Company
27) MG 424-Negotiation Techniques
28) MG 425-Business Intelligence
29) MG 428-Team Dynamics
30) MG 429-Total Quality Management
31) MG 430-Creative Process for Business Majors
32) MG 443-How to Set Up Business in Asia

Entry Requirements
For Malaysian and International Students:
- Possess a minimum 5 credits in SPM / O-Level / STPM / A-Level of ; OR
- Possess a minimum 5B's in UEC OR
- Possess a recognise Diploma OR
- Possess an APEL T6-Accreditation Prior Experiential Learning
- Other recognised equivalent qualification
Not having a minimum of 5 Credits in SPM / O-Level? Don't worry, Malaysian candidate can apply via APEL T6 to gain entry into this Degree programme Read More on APEL T6
How to Apply for the BBA?
Documents Needed (For Malaysian and Non-Malaysian Applicant)
1) Scan copy of your SPM / O-Level / STPM / A-Level / UEC / Diploma / APEL T6-Accreditation Prior Experential Learning
Additional Documents for Non-Malaysian Applicant
2) Passport Profile Page
After that, submit your documents via 'Online Application' below!
Need further help? Whatsapp our programme consultant by clicking the button below