Curriculum and Course Structure for Bachelor of Business Administration
Ecole de Commerce International (ESGCI)
Awarding Body
Min 27 – Max 36 months
Study Duration
R2/340/6/0512
Ministry’s Approval Code
MQA/FA 4648
MQA Accreditation Code
Navigating the
Business World:
Your Programme Roadmap
Are you a school leaver or a working adult looking to gain cutting-edge business knowledge? Our Bachelor of Business Administration Programme integrates short courses certificates from QS’s top-ranking universities, such as the University of London, IE Business School, University of Michigan and more, to make your resume stand out.
Upon completion, you’ll receive a Bachelor’s Degree from Ecole Superieure de Gestion Commerce International (ESGCI) PGSM, France, and multiple short course certificates.
This fully accredited (MQA Reference: MQA/FA 4648) programme provides comprehensive knowledge of the main functional area of business. Join us today !
Unlock Your Potential:
Key Learnings Awaiting You
By pursuing a Bachelor of Business Administration (BBA), you will gain a wide range of skills and knowledge related to the field of business. This includes subjects like accounting, economics, finance, marketing, management, and operations management.
Moreover, a BBA program will help you develop critical thinking, problem-solving abilities, effective communication, and leadership skills. It will equip you for various career opportunities in areas such as management, marketing, finance, human resources, and more.
Who We Are
Career Prospects
Embark on a world of endless possibilities with our BBA program! Our graduates thrive in diverse business landscapes and are equipped with the skills to excel in dynamic roles across industries. From entrepreneurial ventures to corporate leadership, the program paves the way for a successful career in business and management. Discover how our BBA can be your springboard to professional success and achievement.
*Source: Jobstree.com
Career Outlook
Here are the top (3) three career positions for a Bachelor of Business Administration graduate in Malaysia
*Sales Manager
*Business Consultant
*Financial Analyst
Curriculum Details
Year 1 (Press to Dropdown)
- CS 101-Introduction to Computer and Application: This subject introduces students to the fundamental concepts of computer systems and applications, including hardware, software, operating systems, and the internet.
2. C 102-Introduction to Economics: This subject provides an introduction to the basic principles of economics, including supply and demand, market equilibrium, and consumer behavior.
3. C 103-Business Mathematics: This subject covers the mathematical concepts and techniques used in business, including algebra, calculus, and probability.
4. C 104-Statistics: This subject covers the principles of statistical analysis and their applications in business decision-making.
5. C 105-Presentation and Writing Methods: This subject focuses on developing effective communication skills in writing and presenting, with an emphasis on business communication.
6. C 204-Principles of Management: This subject provides an overview of the principles of management, including planning, organizing, leading, and controlling.
7. C 205-Principles of Accounting: This subject covers the principles of financial accounting, including the preparation and interpretation of financial statements.
8. C 209-Principles of Marketing: This subject covers the principles of marketing, including market research, product development, pricing, promotion, and distribution.
9. C 211-Business Law: This subject covers the legal framework within which businesses operate, including contract law, intellectual property, and employment law.
Year 2 (Press to Dropdown)
10. C 212-Business Ethics: This subject covers the ethical issues and challenges faced by businesses, including corporate social responsibility and sustainability.
11. C 303-Organizational Behaviour: This subject focuses on understanding and analyzing the behavior of individuals and groups within organizations, including motivation, communication, and leadership.
12. C 304-Human Resource Management: This subject covers the principles of human resource management, including recruitment, selection, training, and performance appraisal.
13. C 305-Business Financial Management: This subject covers the principles of financial management, including financial analysis, budgeting, and investment decision-making.
14. C 307-Marketing Strategies: This subject covers the development and implementation of marketing strategies, including market segmentation, targeting, and positioning.
15. MG 423-Small Business Admin: This subject provides an introduction to the principles of small business administration, including business planning, financing, and operations management.
16. MK 400-Consumer Behaviour: This subject covers the principles of consumer behavior, including the factors that influence consumer decision-making.
17. MG 417-Operations Management: This subject covers the principles of operations management, including production planning, scheduling, and quality management.
18. MG 426-Strategic Management: This subject covers the principles of strategic management, including the analysis of industry competition, corporate strategy formulation, and implementation.
Year 3 (Press to Dropdown)
19. MK 435-E-Commerce: This subject covers the principles of e-commerce, including online business models, payment systems, and online marketing.
20. MG 420-Intercultural Management: This subject covers the principles of intercultural management, including cross-cultural communication, negotiation, and leadership.
21. MG 422-Managing Cultural Diversity Within Company: This subject focuses on managing cultural diversity within an organization, including creating a culture of inclusion and managing conflicts.
22. MG 424-Negotiation Techniques: This subject covers the principles and techniques of negotiation, including negotiation strategies and tactics.
23. MG 425-Business Intelligence: This subject covers the principles of business intelligence, including data mining, data analysis, and decision-making support systems.
24. MG 428-Team Dynamics: This subject focuses on the principles of team dynamics, including team formation, team building, and conflict resolution.
25. MG 429-Total Quality Management: This subject focuses on the principles and practices of Total Quality Management (TQM), which is an approach that emphasizes continuous improvement in all aspects of an organization’s operations. Students will learn how to identify and eliminate inefficiencies, reduce waste, and improve quality through the use of various tools and techniques.
26. MG 430-Creative Process for Business Majors: This subject is designed to help business students develop their creativity and innovative thinking skills. Students will learn various techniques for generating and evaluating ideas, as well as strategies for developing and implementing creative solutions to business problems.
27. MG 443-How to Set Up Business in Asia: This subject provides an overview of the legal, cultural, and economic factors that businesses need to consider when expanding into Asia. Students will learn how to conduct market research, navigate local regulations and customs, and develop effective business strategies for the Asian market.
MPU-General Subjects (Press to Dropdown)
28. MPU 3123-TITASMY / MPU 3143-Bahasa Melayu Komunikasi 2INTL: This subject covers various aspects of Malaysian society and culture, including history, politics, economics, and religion. Students will also learn effective communication skills in Bahasa Melayu, which is the official language of Malaysia.
29. MPU 3113-Hubungan EtnikMY / MPU 3173-Pengajian Malaysia 3INTL: This subject focuses on interethnic relations in Malaysia, including the history, culture, and social dynamics of the country’s various ethnic groups. Students will also learn about the challenges and opportunities of multiculturalism in a globalized world.
30. MPU 3243-Critical ThinkingMY INTL (MPU 3213- Bahasa Kebangsaan A MY2): This subject is designed to help students develop their critical thinking skills, including problem-solving, decision-making, and analytical reasoning. Students will also learn effective communication skills in Bahasa Kebangsaan A MY2, which is the national language of Malaysia.
31. MPU 3333-Malaysian Economy: This subject provides an overview of the Malaysian economy, including its history, structure, and performance. Students will learn about the key sectors of the economy, the role of government in economic development, and the challenges and opportunities facing Malaysia in a globalized world.
32. MPU 3432-Community Service: This subject is designed to encourage students to become active members of their communities through volunteering and service projects. Students will learn about the principles and practices of community service, as well as the benefits and challenges of engaging in community work.
NOTE: MY-For Malaysian / MY2-For Malaysia with no credit in SPM BM / INTL-For Non-Malaysian
Entry Requirements
i. A pass in SPM (O-Level Equivalent) with at least Grade C (GP 2.0) in any FIVE subjects OR
ii. A pass in STPM (A-Level Equivalent) with at least Grade C (GP 2.0) in any TWO subjects; OR
iii. Matriculation or Foundation with at least CGPA of 2.00; OR
iv. A Diploma (Level 4, MQF) with at least CGPA of 2.00; OR
v. An Advanced Diploma (Level 5, MQF) with at least CGPA of 2.00; OR
vii. Other equivalent qualifications recognised by the Malaysian Government.
Fees and Financial Aid
Malaysian
RM 47,000++/3 Years
You are welcome to reach out to our programme consultant for further information regarding the financial aids on offer
Non-Malaysian
RM 50,000++/3 Years
(USD 10,700++/3 Years)
You are welcome to reach out to our programme consultant for further information regarding the financial aids on offer
Testimonial
My study experience has been quite interesting because it was a mixed mode of the online and physical lesson. Even though working and studying a BBA is not easy, but I can see myself building up knowledge and resilience
Lim Chi Loon
Malaysian
I like to challenge myself in life! Life is a journey, and everyone’s path is different. Obtaining a bachelor’s degree at a later stage in life is not an issue as long as I’m pursuing what I’ve desired all this while.
Abdul Hadi Bin Othman
Malaysian
The course also equipped me with an edge in job performance expectations, confidently propelling my career forward.
Wong Chak Liam
Malaysian
